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Our Takeaways From Salesforce World Tour London 2019

Our Takeaways From Salesforce World Tour London 2019

May 23rd at the Excel saw 2019’s London Salesforce World Tour. From sessions to interactive stands there was something for everyone. In true Nebula fashion we were there in force! Find out what our team thought about this year’s event!

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Salesforce World Tour 2019

Salesforce World Tour 2019

This year was my first time attending Salesforce World Tour 2019 in London. Having heard a lot about this well established Salesforce event, I was very excited and intrigued to see what this year’s event would have to offer.

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Optimising Content for Your Funnel

Optimising Content for Your Funnel

Creating engaging content can help guide and ultimately convert prospects into paying customers. But what content is appropriate for each stage of your funnel? And what kind of messaging should we be pushing at each of those stages?

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Solving Iframe Blocking

Solving Iframe Blocking

Last year, Matt shared some of the common questions we get about integrating Google Analytics with Pardot. Today, I’m going to share an issue I’ve come across since then, concerning iframe blocking the UTM parameters from passing.

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5 Reasons Marketing Automation Can Fail

5 Reasons Marketing Automation Can Fail

You might have your all singing, all dancing marketing automation platform, but just using a system doesn’t automatically guarantee marketing success.

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Pardot April ’19 Release

Pardot April ’19 Release

April saw Pardot release some exciting new features! These features range from making Pardot more secure to helping you create on brand email templates. We have explored the features and how they can benefit you and your automation strategy. Below is what we have found:

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Watch Out, There’s a Pardot Checkbox About

Watch Out, There’s a Pardot Checkbox About

I’ve spent the last few days doing a lot of work with Pardot checkboxes, and thought you lovely people might be interested in finding out more about the behaviour of the Pardot checkbox. Here’s what I’ve learned:

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Customer Success in Salesforce

Customer Success in Salesforce

Customer Success in Salesforce Whether you call it Account Management, Retention Teams or Customer Success the truth is that after sale care (ASC) is of massive importance to a business.

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3 Use Cases for Dynamic Content

3 Use Cases for Dynamic Content

What is Dynamic Content? Where might you want to use it? How do you set it up? All of these are valid questions… and you’ll know it all once you finish reading this post!

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Perfect your Pardot Emails with A/B Testing

Perfect your Pardot Emails with A/B Testing

As email communications are major part of a marketing strategy, it’s important to ensure your emails are always in their best shape. A great way to constantly improve your campaigns is to optimise Pardot emails with A/B Testing functionality.

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Customising Your Pardot Unsubscribe Page

Customising Your Pardot Unsubscribe Page

When you have a brand new Pardot instance, the unsubscribe page uses a pretty basic template already sitting in Pardot. It’s not the most inspiring, so customising your Pardot unsubscribe page is something I really recommend doing.

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Salesforce Spring ’19 Release

Salesforce Spring ’19 Release

Spring is the season that brings about another Salesforce release, one bursting with new and exciting features, and we wanted to share a few of our favourites with you all.

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