Pardot now allows SSL-enabled URLS – but use with caution!
You can now make your Pardot assets secure with an SSL certificate – which means your content can be hosted on https urls. This long awaited feature is good news for your search rankings as this has become an important indicator for Google to confirm whether content is secure for their users.
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News For You Who Create Marketing Assets in Pardot
Create marketing assets in Pardot What’s new for those who create marketing assets in Pardot after the Summer ’18 release? We have tested them all!
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Automating Repetitive, Internal Processes for Marketing Automation Success
Marketing Automation is not about re-inventing the wheel. It’s just transforming a misshapen, awkward wheel that takes three people to push into a sleek, new one which turns itself.
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Introducing: GetFeedback for Pardot
This Thursday’s newsletter will give you Pardot insights on the importance of customers journeys and how you can use your Engagement Studio for this. The customer is one of our core element for most of us.
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Pardot Summer ’18 Release: New Feature Round-up
If there is one thing that Pardot has really succeeded with this year, it is their amount of new feature announcements. Some of them have been really helpful, while some of them might still have been unused by you.
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Want to Win More Business? It’s All About the Customer Journey…
I was inspired at this year’s World Tour yet again by the focus on customer centricity and how technology enables us to build ever more targeted, personalised and highly effective campaigns.
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Keeping up to date with Engagement Studio
Engagement Studio enables marketers to nurture prospects with customised paths of emails which can be personalised depending on each prospect’s behaviour or criteria that we know about them.
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Pardot is Set to Take Over the World of Marketing Automation
As global companies tend to improve user experience nowadays, Pardot’s localisation feature provides the best solution to this simple problem. As of 2022, Pardot users can use their platforms all over the world in English (default), Japanese, German, French, Spanish and Portuguese languages.
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The Salesforce User Sync (Legacy version)
The Salesforce User Sync is a piece of the greatest functionality for Pardot. It makes the job of a Pardot admin simpler by synchronising Salesforce users to Pardot.
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Real-Time Marketing Automation is a Driver of Profitability
Our preferred marketing automation tool Pardot offers multiple opportunities for automating real-time marketing activities, with Engagement Studio being the most effective and extensive one.
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Dynamic lists are the secret weapon to spring clean your Pardot account
Pardot dynamic lists are an extremely useful tool to automatically build lists of prospects who fulfil certain criteria, with two obvious use cases.
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Top Tips for Effective Form Design
One of the things I love about marketing is that there are very few aspects where there are “right” or “wrong” answers; every week we see debates on campaigns such as the recent Brewdog Pink IPA.
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