Account Optimizer for Account Engagement
In the Spring '23 release Account Engagement Users were able to opt-in to the beta version of the Account Optimizer. This tool surfaces factors that…
Marketing App Extensions for Account Engagement
Account Engagement is increasing its extensibility, and we're seeing some exciting developments in tracking and triggering external actions on our Prospects. I'll break down what…
Actionable Insights for Sales and Marketing
A complex data structure hindered Addigy's conversion and pipeline analysis. Nebula simplified their dataset architecture and built holistic dashboards. Executives, sales, and marketing now share a single hub to track trends and impact.
Summer ’23 Release – Our Salesforce Hot Picks
Summer is just around the corner and with it comes the Summer '23 release notes. Our Salesforce team has put together their favourite new features.…
Summer ’23 Release – Our Account Engagement Hot Picks
It's that time again! The Summer '23 release notes have arrived and our Marketing Cloud team have put together their favourite features. Take a look…
How to improve User Experience on Forms
When it comes to forms, a high submission rate is every marketer's dream. However, quite often we face bad user experience on forms, which can…
Is it Time to Spring Clean your Account Engagement?
Now that Spring has sprung and the sunshine is finally starting to make an appearance, there is no better time to clear out your clutter…
UI Test Automation Model (UTAM)
What is E2E testing? End-to-end testing is a software testing methodology usually adopted at the final phase of the software development life cycle. Its purpose…
How Can Tech Companies Actually Make A Difference This Earth Day?
This Saturday April 22nd, we’ll be celebrating Earth Day. As a technology consultancy, it’s not always obvious how we can make a difference when it…
