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I’ve exceeded my Pardot Usage Limits – what should I do?
Blog
Marketing

I’ve exceeded my Pardot Usage Limits – what should I do?

It's very common to exceed your Pardot account's usage limits. This is a normal scenario encountered by most users at some stage of being a…

My Top 10 Favourite Pardot Features
Blog
Marketing

My Top 10 Favourite Pardot Features

Have you recently made the leap and joined the Pardot world? Or are you looking for features that can help with your Marketing Automation? Well,…

Keep Your Platform Organised with Tags
Blog
Marketing

Keep Your Platform Organised with Tags

As a Pardot marketer, it's important to keep your platform organised and follow Pardot best practices to ensure it operates in the way you need…

Privacy Policies: Have we Really Learned from GDPR?
Blog
Marketing

Privacy Policies: Have we Really Learned from GDPR?

As a Pardot Consultant, GDPR and Privacy Policies are a frequent topic of conversation with customers.Two of the most common discussion points are around opt-in checkbox texts, as well as linking a privacy policy to a form or landing page.

Lead Qualification in Pardot with Review Prospects
Blog
Marketing

Lead Qualification in Pardot with Review Prospects

One of the greatest benefits of Pardot is the ability to create your own lead qualification processes. With the Pardot Review Prospects feature, you can…

User Assignments not Adding up?
Blog
Marketing

User Assignments not Adding up?

Have you ever noticed that some of your prospects are assigned to a certain user in Pardot but when you look in Salesforce they are…

Capture New Leads With a Video Platform
Blog
Marketing

Capture New Leads With a Video Platform

How-to videos, webinars and podcasts are today's most effective tools to share your knowledge and expertise with your audience. So why not include them in…

Have Your Say in the Future of Salesforce on the IdeaExchange
Blog
Salesforce Platform

Have Your Say in the Future of Salesforce on the IdeaExchange

Ever thought "I wish Salesforce did this" or "Why doesn't Pardot do that"? Well, you aren't alone! Over 1.7 million upvotes have been cast on Salesforce Ideas over the last 12 years.

Which Field Does What?… Pardot Edition!
Blog
Marketing

Which Field Does What?… Pardot Edition!

Pardot is fantastic for many things, but sadly having obvious field names is not one of them. Many people get confused between the Do Not…