Preparing CRM Analytics Data With Clicks Not Code
When starting out with CRM Analytics, you have a blank canvas. Unlike with standard operational reports in Salesforce you do not have report types or…
Empower your users with Pardot Einstein
Empower your Salesforce and Account Engagement users with AI-powered features from Einstein. Account Engagement (Pardot) Advanced and Premium edition customers get insights about the things…
How to Master the Lightning Landing Page Builder
The drag-and-drop Lightning Landing Page Builder, also known as the Enhanced Landing Page Experience, has been available since the Winter '22 Release following high demand.…
Powerful CRM Analytics Visualisations Without Code
Many businesses have vast amounts of data. However, they struggle to find insights from this data to drive the business forward. CRM Analytics allows you…
Get More Out of Your Leads with These Best Practices
A Lead’s journey through the Sales Cycle So why use Leads? Creating Leads is an excellent feature of Salesforce for one specific reason: it prevents…
Become an HTML email marketing expert
As a digital marketer, you have likely come across HTML at some point, and let’s face it, it can look a bit overwhelming when you…
Pardot is Set to Take Over the World of Marketing Automation
As global companies tend to improve user experience nowadays, Pardot's localisation feature provides the best solution to this simple problem. As of 2022, Pardot users…
Slack for Marketing Cloud Account Engagement
I recently found out the name Slack is an acronym for "Searchable Log of all Conversations and Knowledge". We can now add that it is…
Marketing Cloud Has Renamed Its Products – Including Pardot
You may have seen on social media, any newsletters you subscribe to, or even on my recent blog, that Pardot has been renamed to Marketing…
