Out of the Box With B2B Marketing Analytics
Way back in 2016, Salesforce developed an analytics tool called B2B Marketing Analytics. The idea behind this was to allow data analysis from both Pardot…
Changing Your Salesforce-Pardot Connector User
A dog is for life, not just for Christmas. The same cannot always be said for the Salesforce-Pardot connector user. There may come a time…
Report on Pardot Marketing Assets in Salesforce With Engagement History
Pardot's native and robust connector with Salesforce is arguably one of its strongest features. New releases, such as B2B Marketing Analytics, Connected Campaigns and the…
The Pardot August Release With Inspiring Features
The Pardot August Release brings us three exciting new features that we have been waiting a long time for. They will soon become available for…
Never Let Your Emails Get Sent To Spam Again!
Have you ever noticed your Pardot emails are displayed as delivered but receive poor open rates in return? If this sounds familiar to you, I'll…
Amazing Video Content with Wistia in Pardot
Think YouTube and Vimeo are the only video hosting options? Guess again. Introducing Wistia, a worthy contender. Find out how you can #add video content…
Improving Internal Customer Experience
The Institute of Customer Services describes Customer Experience (CX) as what an organisation does to meet customer expectations and achieve customer satisfaction. Most businesses are…
The power of Lightning pages
One of the biggest things that you notice when you move across to Lightning are the differences to Lightning Pages. When Lightning came out, it…
Explaining Marketing Automation to Your Grandparents
Doctors and Lawyers have it incredibly easy. They can explain to complete strangers in one word what they do for a living. They can go…
