What to do when your Pardot is Deactivated
Blog
Marketing

What to do when your Pardot is Deactivated

With every campaign run, configured automation and email sent, the target of Pardot users is to have a successful account in place. But there are…

Salesforce Surveys – Feedback at your Fingertips
Blog
Salesforce Platform

Salesforce Surveys – Feedback at your Fingertips

Feedback is a powerful source of insight for any organisation aiming to improve their customers experience. What better way than to have that insight available…

The Pardot January ’20 Release Is Here…
Blog
Marketing

The Pardot January ’20 Release Is Here…

New year, new features. Pardot have kicked off 2020 with some really fantastic product updates, due to be released by the 17th January. From HML…

Keep your Pardot and LinkedIn Accounts Connected
Blog
Marketing

Keep your Pardot and LinkedIn Accounts Connected

Both Pardot and LinkedIn are considered essential elements of a successful B2B marketing strategy. What if you were able to combine the functionalities of two…

Chrome Security Changes and Pardot
Blog
Marketing

Chrome Security Changes and Pardot

Chrome have improved their security for users and are moving to a secure-by-default model. This model has the potential to stop third-party cookies from functioning.…

What is Campaign Member Sync?
Blog
Marketing

What is Campaign Member Sync?

You may have already read our blog on Connected Campaigns. (If you haven't I highly recommend doing that first!) As you connect your Pardot campaigns…

Be More personal With One to One Emails
Blog
Marketing

Be More personal With One to One Emails

Can you tell what messages your sales teams are sending to your leads and contacts? Did you know there is a way that you can…

Find your Naming Convention
Blog
Marketing

Find your Naming Convention

People I work with know how much I love consistency, especially with naming conventions for campaigns. And really, what could be a better way to…

How to Report on Pardot Engagement in Salesforce
Blog
Marketing

How to Report on Pardot Engagement in Salesforce

"We would like to review the Pardot engagement on our campaigns, how can we do that?". Working with Pardot customers over the years, this is…