Person Accounts in Pardot
At the recent Pardot London's meet-up, I spoke about Person Accounts in Pardot. They are best described as a merged Account and Contact record with…
4 Signs you should be considering CRM Analytics (Einstein Analytics)
One of the most frequently asked questions I get when talking about CRM Analytics (Einstein Analytics) is, "Why should I pay for additional licences when…
Automate Prospects Nurture from Salesforce
We have been excited about the Pardot Summer '20 Release since the initial announcements. On a recent Pardot webinar we got the chance to see…
Getting your Communication Preferences Right
Back at the start of 2020, when we could still get out and visit clients, one of the hottest topics of conversation was email communication…
Let’s Get Excited about the Pardot Summer ’20 Release
With the Pardot Summer '20 Release we are getting one step closer to a perfect Pardot <> Salesforce alignment. In this release there are many…
Summer’20 release and CPQ
Despite a slight delay, there is a lot of excitement about the Summer'20 release. Our Pardot team are especially excited, as are people looking forward…
Leverage Pardot for OnDemand Webinars
Webinars have become a popular topic with our customers recently as it is a great way to stay in touch with prospects. I am sure…
Building powerful dashboards by using the right chart type
Charts in dashboards are used to help tell stories on your data. They help us to quickly identify the progress towards Key Performance Indicators (KPI’s),…
Getting Einstein to predict your future
Einstein Prediction Builder is a point and click AI tool and is available to purchase as one of the tools within the Einstein suite. In…
