3 Steps to the Perfect Re-Engagement Campaign
So you want to run a Re-Engagement Campaign in Pardot? Maybe you've been doing some list cleaning and discovered you had more inactive prospects than…
Empower your Pardot Super User
Pardot account management has been gradually moving over to Salesforce. Now, there are specific permissions you can apply to a permission set, so that your…
All About Pardot Mailability
One of the greatest new features of the Summer '21 release allows you to know more about Pardot mailability. But before you upgrade, take a…
Let’s Get Digital with Pardot Events and QR Codes
Looking to run an event using QR codes in Pardot, but you're not sure how to? Read on to find out how you can implement…
Pardot Business Units – Leads and Contacts Syncing to Multiple BUs
Many organisations have Pardot Business Units, and need to allow a Prospect to exist in more than one BU. There are a few challenges with…
My Favourite Features of the Pardot Summer ’21 Release
Over the past years, we have seen many great additions to Pardot, including new feature releases and user experience improvements. So, it is no surprise…
Do you really need that Custom Redirect?
Whenever I support my customers with Pardot clean-up tasks, I am always scared to look at the custom redirect page. Way too often I see…
When is it time for a Salesforce Health Check?
Although Salesforce controls a lot of their security features, there are different levels of security that you need to be aware of. The simplest way…
Dependent Fields for Pardot Checkboxes
Dependent Fields are important for any successful form strategy. However, this functionality is only available for the Text or Dropdown field types. But what if…
