Did You Assign That Prospect?!
One of the most common questions I get asked as a Pardot Consultant is: 'Why didn't this happen'. This can be anything from 'Why didn't…
Incremental Field Values in Pardot
There are so many clever tools available to use in Pardot... if only you knew where to find them. Today, I'm going to take a…
How to Build Smart Segmentation Lists
Segmentation lists are crucial for every email communication strategy, as they form the target audience you would like to reach. However, the focus can easily…
Moving to Pardot First-Party Cookie Tracking
When a technical change is available in your Pardot account, it can be hard as an administrator to get all the facts, and put together…
Pardot Tracking with UTM Parameters
Do you find it hard to identify entry points for your digital marketing campaigns? With UTM Parameters you can easily put the pieces of the…
Dynamic Lists & Salesforce Campaigns Discrepancies
One of the great things about the Pardot/Salesforce connector is the flow of data. We can utilise this to pull in prospects from Salesforce Campaigns…
Engagement Studio: 5 Common Mistakes
Engagement Studio, what a dream tool. You can welcome, nurture and re-engage your prospects (you can find some examples here). But what happens when something…
Configure Salesforce User Sync for Pardot
Salesforce User Sync is an excellent feature that lets you create and manage your Pardot users in Salesforce. After you have mapped your Pardot and…
Spring’21 Pardot Release Summary
Here at Nebula we are very excited about the upcoming Spring'21 Pardot release. So we've outlined a quick summary because we want you to be…
