With all the new changes, upcoming features and new products it can sometimes get a little confusing or overwhelming. So let’s take it back to some trusty features we see many of our customers utilising. Continue reading “Dynamic Content vs Snippets in Account Engagement”
Category: MC Engagement
Announcing the Salesforce Certified Marketing Associate credential
New year, new credential! Salesforce has today announced the new Salesforce Certified Marketing Associate. This brand new certification allows marketers to prepare for a career in Salesforce marketing and demonstrate their understanding of the platform.
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Prepare for 2024 Changes for Email Senders
Google & Yahoo are releasing changes for email senders to reduce spam emails for their users. However, this could mean that your domain could be flagged as spam if you do not prepare. If you are a Marketing Cloud user (Account Engagement or Engagement) and you are concerned about how this might affect you, you’re not alone! This blog aims to answer all of your questions. Continue reading “Prepare for 2024 Changes for Email Senders”
2 Engagement Studio Programs to Implement Now
There are practically limitless ways you can use Engagement Studio to connect with your customers. Here are my top two uses for Engagement Studio: Continue reading “2 Engagement Studio Programs to Implement Now”
Keeping up to date with Engagement Studio
Engagement Studio enables marketers to nurture prospects with customised paths of emails which can be personalised depending on each prospect’s behaviour or criteria that we know about them.
Continue reading “Keeping up to date with Engagement Studio”