Retain Your Customers With Account Engagement (Pardot)
It can be easy to forget to nurture and connect with existing customers. We can help you develop your customer strategy, and give you best practice advice around executing it using Account Engagement (Pardot).
Validate your Email Sending Domain in Account Engagement (Pardot)
One of the changes for Account Engagement in the Spring 23 Release is a new way to validate your email sending domain. If you’ve been…
How to Validate your Email Sending Domain in Account Engagement
Following the Spring 23 release, there is a new way to validate your Email Sending Domain in Accont Engagement (formerly know as Pardot). This is a critical step to ensure that your emails can be sent from your brand's domain with a good sending reputation.
Special Fields in Salesforce CPQ
Salesforce CPQ is a large system with very powerful functionality - but it may come as a surprise that it also has hidden features that…
Power Up Your Events with Account Engagement
Events are a huge part of many organisations’ marketing strategies, including handling registrations and communications. Combining multiple platforms and lots of data can be a…
Celebrating International Women’s Day
International Women’s Day has been recognised annually on the 8th of March for over a century. You only need to look at the Who We…
How to Run a Successful Global Account Engagement (Pardot) Account
Running any Account Engagement (Pardot) account can be a challenge, but even more so when your teams are based around the world. We helped many…
What are Soft and Hard Bounces?
Any marketer who has sent an email to a list of prospects has likely seen several individual sends flagged as a soft or hard bounce.…
Files in Account Engagement (Pardot)
As with all digital platforms, it is impossible to work in Account Engagement (Pardot) without relying on files. The company logo, your latest whitepaper, or…
