Author: Dorottya Dvorak

As a marketing automation tool, Account Engagement (Pardot) works at its fullest potential when the online marketing processes are automated...

Emails make up the core of any marketing automation platform, and Account Engagement is no exception. Whether you are sending...

You might have heard the expression “Solve for one, extend to many” - the mantra of inclusive design, which is...

When it comes to forms, a high submission rate is every marketer's dream. However, quite often we face bad user...

Looking to retain your customers with Account Engagement (Pardot)? Often, organisations use Account Engagement to focus on new leads. It...

Events are a huge part of many organisations’ marketing strategies, including handling registrations and communications. Combining multiple platforms and lots...

Running any Account Engagement (Pardot) account can be a challenge, but even more so when your teams are based around...

As with all digital platforms, it is impossible to work in Account Engagement (Pardot) without relying on files. The company...

Integrating your webinar platform with Account Engagement allows webinars to become part of your marketing automation strategy. Lucky for us...