As we move further into a digital world the thirst for data becomes ever increasing. Businesses are collecting more and more of it and then trying to figure out how best to use it to help them market and sell their products and services to both consumers and other businesses. Continue reading “Data, Data and yet more Data…”
Category: Salesforce
Customers Are Happy to Share Data. Marketers, Are You Ready?
This report is a nice bit of news from Salesforce for Marketers. In a period where Marketing Managers across Europe are scrutinising the forthcoming GDPR and wondering how it’ll impact their ability to leverage customer data, maybe there’s some light at the end of the tunnel. Continue reading “Customers Are Happy to Share Data. Marketers, Are You Ready?”
Get Salesforce certified and understand the full potential of the platform
If you are responsible for Salesforce within your organisation, then you should without a doubt consider enrolling in the Salesforce University and getting Salesforce certified. Whether your remit is basic configuration, writing code or carrying out strategic business analysis, there is a certification that will benefit you you. Continue reading “Get Salesforce certified and understand the full potential of the platform”
Are you ready for 2017?
Technology-driven change doesn’t look like it will slowdown in 2017 – in fact it will probably continue to accelerate and businesses must continue to adapt to survive and thrive. Continue reading “Are you ready for 2017?”
Salesforce becoming ever more valuable for marketers – but data integration still a problem
UK companies are really embracing the benefits that Salesforce can bring to their company – whether it’s Marketing, Sales, or Service Cloud and that’s a great thing to see.
New Year, New Resolutions
Christmas is over, the office decorations taken down and all the staff are back to work. What’s the biggest conversation apart from “what did Santa get you?”, well I would bet it’s “What is your New Years resolution?”. Getting healthy, spending more time with friends and having a better work life balance – all the normal ones, however what about your business? When thinking about planning for 2017, consider these top tips to strike a better work-life balance and increase your business success in the new year.
Achieving a healthy work-life balance is like maintaining a good relationship; you have to keep working on it. But if you apply these New Year’s resolutions throughout the year, you’ll not only feel better but have more energy to put into your business and make it the success you deserve!
Customer Collaboration With Salesforce IdeasExchange
You’ve got a great new plan to increase your business’s productivity in 2017, you just need a bit of Salesforce configuration to get it done. But when you get down to it, the final piece of the puzzle doesn’t quite fit as you expected. You’ve searched the forums, but no-one has a solution. Sound familiar? Continue reading “Customer Collaboration With Salesforce IdeasExchange”
Do you have the characteristics to be a Salesforce Consultant?
Christmas. One of my favourite times of the year. Like most I take the chance to spend quality time with family and friends, enjoy good food and, of course, sleep in till 8 am (who am I kidding with an excitable child in the house!). It’s also the time when I reflect on the year just gone and, more importantly, start to think about the year ahead and the opportunities it might hold. Continue reading “Do you have the characteristics to be a Salesforce Consultant?”
What if the North Pole ran on Salesforce?
A little bit of Christmas cheer from the guys at Salesforce….
Continue reading “What if the North Pole ran on Salesforce?”
Bringing the family together at Christmas!
We all live busy lives with work, family, friends, and more often with the urge to just go home at the end of the day to relax in front of the TV and watch The Walking Dead (well I certainly do anyway). But there is one date every year I always look forward too, always spend hours thinking about and is always the topic of conversation for weeks before. Continue reading “Bringing the family together at Christmas!”
What is Pardot B2B Marketing Analytics?
Pardot B2B Marketing Analytics enables you to easily analyse your data from both Pardot and Salesforce so you can measure the effectiveness of your marketing campaigns and their impact on sales revenue. Put simply, it allows you to take credit for all that hard work you put in!
Migrating to Salesforce Lightning is a great opportunity to optimise your CRM
If you are currently using Salesforce Classic, migrating to Lightning may not be a straightforward task, especially if your org is heavily customised. While it might not be the right time for many customers just yet, companies as big as T-mobile have benefited from the ‘upgrade’. Continue reading “Migrating to Salesforce Lightning is a great opportunity to optimise your CRM”