Marketing

One really brilliant use for Pardot Dynamic lists is to use them to pull information about Salesforce Campaign membership. This...

Handlebars Merge Language have long been the main personalisation tool for Salesforce customers. And now, as part of the August ’19...

We regularly mention that personalisation is the key to a successful marketing strategy. Pardot offers multiple tools for personalisation, one...

Dori recently told us about a way to deal with prospects when you have exceeded your database limit which involved...

Way back in 2016, Salesforce developed an analytics tool called B2B Marketing Analytics. The idea behind this was to allow...

A dog is for life, not just for Christmas. The same cannot always be said for the Salesforce-Pardot connector user....

Pardot's native and robust connector with Salesforce is arguably one of its strongest features. New releases, such as B2B Marketing...

The Pardot August Release brings us three exciting new features that we have been waiting a long time for. They...

Have you ever noticed your Pardot emails are displayed as delivered but receive poor open rates in return? If this...