Is It Time to Become a Trailhead Ranger?

If you have been working with Salesforce for a while, you will have heard about Trailhead. Trailhead is Salesforce's free...

Creating a Marketing Super-team

Ask a room full of senior directors what Marketing does, and you will get a different answer from each person....

Pardot Business Units: FAQs

Earlier this year, Salesforce introduced Pardot Business Units, a new feature looking to provide regional teams and sub-brands the tools...

Pardot Winter Releases Are Here!

Pardot have been busy creating new features for us to enjoy! Grab a cup of tea and have a look...

Resubscribe Prospects Automatically in Pardot

Next in the series of amazing new features Pardot have rolled out this autumn is 'Allow Prospects to Resubscribe to...

Personalised Download in Pardot for your Prospects

For certain marketing campaigns you need to find a way to send personalised download files to your Pardot prospects. These...

Pardot Operational Emails: Why, When and How

Pardot Operational Emails allow you to send vital information to prospects, even if they have previously unsubscribed. You may be...

Should I Forward Account Engagement (Pardot) Emails? No!

One of the most common requests I come across is: "How can users forward Pardot emails to their customers?". Whether...

Pardot Tracker Domains… What’s New?

Pardot Tracker Domains have been around for a while, but with the August '19 release, there's something new which will...