Marketing

Earlier this year, Salesforce introduced Pardot Business Units, a new feature looking to provide regional teams and sub-brands the tools...

Pardot have been busy creating new features for us to enjoy! Grab a cup of tea and have a look...

Next in the series of amazing new features Pardot have rolled out this autumn is 'Allow Prospects to Resubscribe to...

For certain marketing campaigns you need to find a way to send personalised download files to your Pardot prospects. These...

Pardot Operational Emails allow you to send vital information to prospects, even if they have previously unsubscribed. You may be...

One of the most common requests I come across is: "How can users forward Pardot emails to their customers?". Whether...

Pardot Tracker Domains have been around for a while, but with the August '19 release, there's something new which will...

One really brilliant use for Pardot Dynamic lists is to use them to pull information about Salesforce Campaign membership. This...

We regularly mention that personalisation is the key to a successful marketing strategy. Pardot offers multiple tools for personalisation, one...