If you’re considering Marketing Automation or already have a solution but not sure you’re using it to it’s full potential, this is a great list of Q&A’s that will help you think more thoroughly about how to plan, integrate and resource your Marketing Automation strategy. Continue reading “Is Marketing Automation for you?”
Author: Nicola Hodd
Build More Targeted Buyer Journeys with Account Engagements Engagement Studio
Engaging with your prospects in real-time has just got a whole lot easier with the launch of Salesforce Account Engagement’s Engagement Studio today. The new interface enables you to build more sophisticated 1-to-1 customer journeys based on a number of insights for both prospects and customers. Continue reading “Build More Targeted Buyer Journeys with Account Engagements Engagement Studio”