Should you Enable Pardot AMPSEA?
AMPSEA. No, my cat didn't just walk over my keyboard. AMPSEA stands for 'Allowing Multiple Prospects with the Same Email Address', and it's a feature…
5+1 Steps for Sending Successful Emails
Working as an email marketer can be challenging these days, and you might find yourself frequently pondering the same questions. How can we increase the…
The Beginners Guide to Pardot Layout Templates
Thinking about using Pardot Landing Pages or Forms? You've come to the right place. Before you can build your first Landing Page in Pardot, you'll…
Background Images in Oulook
Making B2B email design exciting and creative is a constant challenge for email marketeers. This challenge is heightened by one email client - Outlook. Outlook…
3 Use Cases for Custom User Roles
Pardot user roles determine which features and data a user has access to. While there are four default user roles to choose from (Administrator, Marketing,…
Your Pardot Implementation Checklist
Congratulations! You've just bought a brand new product into your martech stack. It's not just any product either, it's Pardot - which opens you up…
IP Warming: What, Why and How
IP warming is the practice of gradually increasing the volume of emails that you send with a dedicated IP address. This gradual process helps to…
5 Simple Answers to Pardot Questions
Working with multiple Pardot users, I often get asked the same questions. I also see similar questions being asked on the Trailblazer Community. To make…
Litmus 2020 State of Email Report – The Pardot Take
For several years Pardot has been integrated with Litmus Email Analytics in order to assist marketers with their email campaigns. Litmus is a rendering test…
