Marketing Cloud Has Renamed Its Products – Including Pardot
Blog

Marketing Cloud Has Renamed Its Products – Including Pardot

You may have seen on social media, any newsletters you subscribe to, or even on my recent blog, that Pardot has been renamed to Marketing…

Why You Need to Stop Using Completion Actions on Custom Redirects
Blog
Marketing

Why You Need to Stop Using Completion Actions on Custom Redirects

Form-free event registrations, double opt-in processes, ad click tracking… there are many use cases for adding Completion Actions on Custom Redirects. But in a cookie-free…

Summer’22 Pre-Release – Pardot
Blog
Marketing

Summer’22 Pre-Release – Pardot

It's officially ice cream weather! Let's be honest, when isn't it ice cream weather? This means that the summer release is almost here. I've been…

Marketing Cloud Has Renamed Its Products – Including Pardot
Blog
Marketing

Marketing Cloud Has Renamed Its Products – Including Pardot

You may have seen on social media, any newsletters you subscribe to, or even on my recent blog, that Pardot has been renamed to Marketing…

Introducing Marketing Cloud Account Engagement – the new name for Pardot
Blog
Marketing

Introducing Marketing Cloud Account Engagement – the new name for Pardot

Salesforce has announced that Pardot, alongside all other Marketing Cloud products, will be getting a new name. This is part of a drive to unite…

What is RevOps and how does it relate to Salesforce?
Blog
Sales

What is RevOps and how does it relate to Salesforce?

Over the past 3 years, we have seen more and more of our customers adopting Revenue Operations (RevOps) strategies within their company structure and processes.…

Manage Record Types with SFDX
Blog
Development

Manage Record Types with SFDX

Have you ever faced the task of updating profile assignments of record types? This can be a time-consuming and complex task. Let's see how we…

Pardot Einstein – Einstein Engagement Frequency
Blog
Marketing

Pardot Einstein – Einstein Engagement Frequency

As an Email Marketer, the last thing you want to do is overwhelm and flood the inboxes of your prospects. Not only is it a…

It’s Time to Break up with go.pardot
Blog
Marketing

It’s Time to Break up with go.pardot

Most organisations that are using #Pardot should already have a tracker domain set up. If you're still using the go.pardot tracker domain for anything, ANYTHING…