Define Your Global Marketing Strategy with Account Engagement

In the last few releases, the Account Engagement product team has given us some amazing enterprise-level features for global marketing...

Building bridges: The Pardot API for Marketers

When hearing “API” (application programming interface) crop up, you might think to go straight to your development team and leave...

Use the new Email Builder in Salesforce Engage

In the Spring ‘22  release, a new setting was added for Salesforce Engage. The new setting lets you choose which...

Track Which Marketing Campaigns Are Driving Salesforce Tasks

Salesforce Tasks have been around for quite a long time, acting as a bridge between different teams and team members....

Say Goodbye to Real-Time Automation Rules

Automation Rules are one of the most powerful tools in Account Engagement (Pardot). Whether that is your lead management or...

The End of the Pardot Classic App – Get Pardot Lightning Today!

The time has come, the Pardot Classic App will no longer be accessible soon. But when will this happen, what...

MC Account Engagement User Permissions

Marketing Cloud Account Engagement (Pardot) and Salesforce are becoming more aligned than ever before. From Account Engagement Lightning, Engagement History,...

Scoring & Scoring Categories: A staple, yet powerful tool

Scoring may be a familiar tool to most that use Account Engagement (Pardot), but is it utilised to its full...

No more Spam Form submission in Pardot

Spam form submission is one of the most challenging causes of security risks in the Account Engagement (Pardot) platform. They...

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Empowering our customers to succeed is one of our core business values and we really do put customer success at the heart of everything we do. To see how we can help you achieve your business objectives and realise the power of the Salesforce platform, get in touch with our team of experts.