Author: Sarah Kelleher

One of the changes for Account Engagement in the Spring 23 Release is a new way to validate your email...

In the last few releases, the Account Engagement product team has given us some amazing enterprise-level features for global marketing...

Form-free event registrations, double opt-in processes, ad click tracking… there are many use cases for adding Completion Actions on Custom...

Pardot has been a Salesforce product for nearly a decade now and one of its key strengths in the martech...

Pardot sandboxes have been available to accounts using Advanced or Premium since the Summer '20 release. This seemed to herald...

This is the first blog in the Migrating to Pardot Business Units series. Let's look at the first question you...

Pardot Business Units were introduced in 2019, which has created a fantastic opportunity for more complex enterprise organisations to use...

NPS, or Net Promoter Score, surveys are a great way to monitor your customer experience in a consistent and well...

So you want to run a Re-Engagement Campaign in Pardot? Maybe you've been doing some list cleaning and discovered you...