Author: Sarah Kelleher

Next in the series of amazing new features Pardot have rolled out this autumn is 'Allow Prospects to Resubscribe to...

Pardot's native and robust connector with Salesforce is arguably one of its strongest features. New releases, such as B2B Marketing...

Ever thought "I wish Salesforce did this" or "Why doesn't Pardot do that"? Well, you aren't alone! Over 1.7 million...

Account Engagement Google Analytics Conversion tracking and Google Tag Manager setup is fast becoming one of our top requests from...

For those of you who want to give your users a single interface to access sales and marketing information, Pardot...

Over the past year or so, we've been teased with murmurings and screenshots of a very exciting Pardot release. I've...

For a long time now, clothing retailers have suffered the odd social media backlash for particularly poorly thought-out clothing designs....

Pardot have just released a really great feature which takes the humble Automation Rule and gives it superpowers. In my...

When discussing attribution of marketing ROI, I am asked regularly "Surely other companies must have this same problem?". And my...