Marketing App Extensions for Account Engagement

Account Engagement is increasing its extensibility, and we're seeing some exciting developments in tracking and triggering external actions on our...

Summer ’23 Release – Our Account Engagement Hot Picks

It's that time again! The Summer '23 release notes have arrived and our Marketing Cloud team have put together their...

How to improve User Experience on Forms

When it comes to forms, a high submission rate is every marketer's dream. However, quite often we face bad user...

Is it Time to Spring Clean your Account Engagement?

Now that Spring has sprung and the sunshine is finally starting to make an appearance, there is no better time...

Data Backups for Account Engagement

Any Administrator or Super User has experienced the painful realisation that something has gone wrong. It may have been an...

Retain Your Customers With Account Engagement (Pardot)

Looking to retain your customers with Account Engagement (Pardot)? Often, organisations use Account Engagement to focus on new leads. It...

Validate your Email Sending Domain in Account Engagement (Pardot)

One of the changes for Account Engagement in the Spring 23 Release is a new way to validate your email...

Power Up Your Events with Account Engagement

Events are a huge part of many organisations’ marketing strategies, including handling registrations and communications. Combining multiple platforms and lots...

How to Run a Successful Global Account Engagement (Pardot) Account

Running any Account Engagement (Pardot) account can be a challenge, but even more so when your teams are based around...

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