An important part of any database management is to honour the email preferences that have been requested by your prospects. ...
It's the age-old dilemma between marketing and user experience. We want to push our messages out to as many relevant...
Providing your users with Pardot training can make a significant difference to whether you succeed with marketing automation or not. ...
In our last blog post, we looked at Why Data-Driven Marketing Is the Only Way Forward to measure and improve...
Pardot B2B Marketing Analytics enables you to easily analyse your data from both Pardot and Salesforce so you can measure...
Despite sometimes working in silos, SEO and Content Marketing should naturally work hand-in-hand. Both are trying to drive targeted, high...
Non-developers won't care (except that development happens more smoothly), but I've been waiting for this one... (more…)
In our last blog post, we told you ‘What’s new with Pardot’s Engagement Studio’. Well, now we’re here to offer...
Pardot’s Engagement Studio has been around for a few months now and we’ve been helping our customers get up to...