Understanding how Pardot handles data can stop you getting into some sticky situations with your Pardot instance. Pardot's approach to...
As a Pardot user, the Pardot Specialist Exam is a great affirmation of your Marketing Automation career. It will test...
It's a wonderful time of year, the snow is melting, the sun is starting to appear, and the Pardot Spring...
There are so many ways you can use automation rules in Pardot, it can be daunting to think of the...
Updated: 22nd August 2023 Custom Redirects act as personalised tracked links that can be used to optimise your marketing campaigns...
1.3 billion people worldwide live with a visual impairment. Add onto that anyone who has a temporary disability (think broken...
You’d be forgiven for looking at any Marketing Automation project as a purely technical exercise and forgetting the most important...
An email preference center offers your prospects a chance to select the type of email communications they would like to...
There's nothing worse than building a beautiful email template only to find out it breaks on certain devices. I've come...