Pardot Einstein – Einstein Engagement Frequency

As an Email Marketer, the last thing you want to do is overwhelm and flood the inboxes of your prospects....

It’s Time to Break up with go.pardot

Most organisations that are using #Pardot should already have a tracker domain set up. If you're still using the go.pardot...

Everything you need to know about Engagement History in Pardot

Pardot has been a Salesforce product for nearly a decade now and one of its key strengths in the martech...

Prepare your Pardot Account for Apple Mail Privacy Changes

When Apple released its Mail Privacy Protection features in 2021, it allowed its Users to hide their email engagement activity...

Let’s talk about Pardot Sandboxes

Pardot sandboxes have been available to accounts using Advanced or Premium since the Summer '20 release. This seemed to herald...

Slack integration for Pardot

Following Salesforce's acquisition of Slack in July, it's no surprise that more integrations and apps are coming to Salesforce and...

How can you ensure a smooth and successful migration?

Now that you’ve read our intro to Business Units, and understand whether Business Units is right for you and the...

Sent a Pardot email with a broken link? What you should do next

With days (or maybe even weeks) of planning, you’ve created a Pardot email - with your design perfected, text refined...

Business Units Migration Checklist – what to consider before your migration

Migrating to Pardot Business Units can be a pretty big deal and a little bit overwhelming. That's why we've put...