by Kerry Watt 
The Hype of Artificial Intelligence continues to grow as businesses are trying to understand what it is and how it may give them some competitor advantage. Can AI give improved productivity and a improved way of doing business with customers? The biggest question currently is will AI determine the winners from the losers in business?
Many companies are fearful of AI and further conversations need to be had, however more and more companies are looking to integrate AI into the CRM platforms. Benefits being cited include improved and cheaper customer support, improved lead generation and higher conversion rates. So, is now the time to consider how AI might work for you?
More than 40% of companies surveyed globally said they will adopt AI within the next two years.