by Nicola Hodd 
This article includes some top tips on web design to attract, navigate, persuade and convert your potential web visitors in 2017. Being able to clearly demonstrate your offering and expertise whilst making it easy for visitors to find the information they need is key. Yes we want it to look pretty, but everything also needs a function!
Online, first impressions matter too. Website visitors make judgements about website credibility in as little as 50 milliseconds, and one in five website visitors will leave your website, not giving you a second chance.