With landing page multivariate testing in Pardot you have the opportunity to experiment and review how you can improve your...

The Salesforce Certified Pardot Consultant program is designed for individuals who have experience implementing the Pardot application. (more…)

…….dont wear heels!!! OK, that's not entirely true, my biggest take away from London's calling was the 'Power of One' formula and...

Understanding how Pardot handles data can stop you getting into some sticky situations with your Pardot instance. Pardot's approach to...

As a Pardot user, the Pardot Specialist Exam is a great affirmation of your Marketing Automation career. It will test...

It's a wonderful time of year, the snow is melting, the sun is starting to appear, and the Pardot Spring...

One of the many aspects that many don’t consider when managing Salesforce is protecting your data from loss or corruption....

There are so many ways you can use automation rules in Pardot, it can be daunting to think of the...

Updated: 22nd August 2023 Custom Redirects act as personalised tracked links that can be used to optimise your marketing campaigns...