Drafting UX journey on papaer

Mastering Navigation Design for a Better User Experience

Effective navigation is essential in digital design to ensure a seamless and intuitive user experience. Users should effortlessly navigate through...

Emails from laptop

The Intentional Marketer: Navigating the Future of Marketing

With the rise of consumption-based models following the release of Data Cloud and Marketing Cloud on Core, these tools aim...

Why Marketers Should Still Learn HTML Fundamentals in 2025

In the ever-evolving world of digital marketing, it's easy to get swept up in the latest trends, tools, and platforms....

Marketing Cloud for Account Engagement customers – What, How and Why?

As an Account Engagement User, you'll have seen this banner displayed since the Winter '25 release prompting you to explore...

Switching from Hubspot to Account Engagement (Pardot)

Hubspot and Account Engagement have been around in the marketing automation space for a similar amount of time. This year,...

How to embed an Eventbrite button in Account Engagement Landing Pages

Eventbrite is a well known platform for hosting and promoting events, and by integrating its registration functionality to your account...

Personalise emails with a formatted date in Account Engagement

One of the benefits of using Account Engagement (Pardot) is the capability to personalise emails. We can use data from...

Data Cloud & Account Engagement – What you need to know

Data Cloud is Salesforce's answer to a customer data platform (CDP), tailored for easy connections between your Salesforce Org, Marketing...

Tracking Phone Number Clicks in Your Landing Pages

A clickable phone number is a link that opens your phone app with the number pre-populated when accessed from a...

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