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The Intentional Marketer: Navigating the Future of Marketing

With the rise of consumption-based models following the release of Data Cloud and Marketing Cloud on Core, these tools aim...

Optimising your Assets for Better User Experiences

As part of our UX Guidelines series we’re going to take a deep dive into the different types of assets...

Enhancing User Experience with Clear Text

In digital design, typography plays a crucial role in shaping user experience (UX). It's not merely about selecting beautiful fonts,...

Unlocking User Experience: Layout and Spacing

Creating an intuitive and organised interface is essential for a positive user experience. One effective approach is to break down...

Understanding the Role of Colours in UX Design

In UX design, every element, including colours, plays a crucial role in shaping the users' interactions and perceptions. Colours have...

5 Essential Salesforce Reports Every Sales Team Needs

Salesforce is a powerhouse CRM that offers deep insights into your sales pipeline. To make the most of your data,...

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Did You Get a “Production Enablement Failure” Email from Salesforce?

Recently, many Salesforce customers received an email with a concerning subject: "ATTENTION: Production Enablement Failure." It stated, "Your production org...

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AI Agents: The Art of Explicit Instructions

Ever found yourself staring blankly at an AI agent, having typed what felt like a perfectly reasonable instruction, only to...

All You Need, Is Less!

In today’s fast-paced digital world, capturing the user’s attention and engagement in their journey with you is becoming more challenging...

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